Best ChatGPT Rank Tracker Tools (2026)

Somebody on your team asked ChatGPT about your category last week, got a screenshot with your competitor's name in it, and now wants to know "are we even in there." That question doesn't have a one-time answer. ChatGPT's answers shift by session, by whether web search fired, by region, sometimes by the hour. You need something that asks the same prompts on a schedule and keeps a record, not a vibe.

This is a buyer's guide to the tools that do that specifically for ChatGPT. We checked each vendor's own pricing and feature pages in October 2026, not a sales call, so where a page doesn't say something plainly, we say so instead of guessing. For the bigger picture on why mentions and citations matter at all, start with how to get your brand mentioned in AI search; for the mechanics of earning a ChatGPT citation in the first place, see how to get cited by ChatGPT and Google AI Overviews.

At a glance

How we evaluated

We looked at six things for every tool: whether ChatGPT coverage is confirmed on the vendor's own site (not implied by a logo wall), which plan tier you actually need to reach it, how many prompts or "AI answers" that plan includes, whether pricing is published at all or gated behind a sales call, what reporting and export options exist, and whether there's API access for pulling the data into your own dashboard. We compared documented features and public pricing pages, not private test accounts, and we didn't run our own tracking campaigns through any of these tools. Where a vendor's page was vague or didn't load fully, we say that plainly below instead of filling the gap with a guess.

The tools

Otterly.AI

Otterly tracks four engines on every paid plan without an add-on fee: ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot. That's the one meaningful thing that sets it apart from the rest of this list for a ChatGPT-specific buyer on a budget. Claude, Gemini, and Google AI Mode exist too, but they're metered add-ons priced separately, from roughly $9 to $439 a month depending on plan and engine.

The Lite plan runs $25-29 a month (the vendor shows a small range depending on billing) and includes 15 search prompts, unlimited brand reports, and support for more than 50 countries. Standard ($160-189/mo, 100 prompts) and Premium ($422-489/mo, 400 prompts) add API access, MCP access, and bulk GEO URL audits. Best for: a small team that wants ChatGPT, Copilot, Perplexity, and AI Overviews covered out of the box without negotiating a contract. Honest limitation: 15 prompts on the entry plan disappears fast once you're tracking a handful of branded terms and a handful of category terms across even one market.

ZeroRank

ZeroRank (zerorank.ai) queries the live models directly and reads the raw answers back, in the vendor's words: "the text, the sources cited, and the tone. Nothing is inferred from search rankings or modelled from proxies." It covers ChatGPT plus 16 other engines including Claude, Gemini, Perplexity, Copilot, and Grok, and it doesn't charge extra per engine. Pricing starts at $39/month (Starter, up to 2,400 AI answers analyzed monthly, 10 prompt research runs), scaling to Growth at $199/month and Agency at $499/month, with unlimited seats on every tier.

Best for: anyone who wants every major engine in one subscription without a sales call, and who'd rather pay for volume than negotiate feature gates. Honest limitation: because pricing is purely usage-based, a company tracking a long list of branded and competitor prompts across several countries can outgrow the entry tier quickly, and ZeroRank is newer to the category than Otterly or Ahrefs, so its reporting depth hasn't been reviewed as widely yet.

Peec AI

Peec takes a different technical approach than almost everyone else on this list, and it matters for ChatGPT specifically. Instead of calling OpenAI's API to simulate an answer, Peec's own documentation says it "uses browser automation to interact with AI platforms through their web interfaces," running as a logged-out session because, in their words, that's "the reality for a logged-out user, and the approach closest to the average user's experience." That's a real distinction: an API call to a model can behave differently from what a person typing into chat.openai.com actually sees, because the consumer app controls which underlying model answers and whether live search fires.

Peec's documentation names ChatGPT, Gemini, and Copilot as covered platforms; the company's own homepage copy separately describes analyzing "brand performance across ChatGPT, Perplexity, and Gemini." The two pages don't list every engine in one place, so treat Perplexity and Copilot coverage as each independently confirmed rather than guaranteed to appear in the same plan tier. Pricing tiers (Starter, Pro, Advanced, Enterprise) are named on the site, but dollar amounts aren't published; you'll need a demo or sales conversation to get a number. Best for: teams who care more about what a real logged-out visitor sees than what an API technically returns. Honest limitation: no public pricing makes it hard to compare against the rest of this table without picking up the phone.

Promptwatch

Promptwatch tracks ChatGPT, Gemini, AI Overviews, Claude, and Grok, and leans into turning what it finds into action: its "AEO articles" feature uses citation data to brief content that's more likely to get cited next time. Pricing starts at Essential, $95/month, covering one project, four models, and 50 prompts; Professional ($245/month) adds a second project and 150 prompts; Business ($579/month) covers five projects and 350 prompts. Microsoft Copilot is not named among its tracked platforms on the pages we checked, which is worth flagging if Copilot specifically matters to you (see our dedicated Copilot rank tracker roundup if it does).

Best for: content and SEO teams who want the tracking data to turn directly into a publishing plan, not just a dashboard. Honest limitation: no Copilot, and 50 prompts on the entry plan is a tight budget once you're running branded, unbranded, and competitor-comparison prompts across markets.

Rankscale

Rankscale advertises coverage across "17+ AI engines" including ChatGPT, and makes a specific point of pricing structure: "no per-engine upsell tiers," meaning every plan gets the same engine list and you pay for volume and features, not access. Plans run Pro ($99/month), Pro+ ($229/month, adds REST API access), Growth ($385/month, agency features), and Enterprise ($780/month, dedicated support), all credit-based.

Best for: agencies managing several client accounts who don't want engine access turning into a line-item negotiation every time a client asks about a new platform. Honest limitation: at $99 for the entry tier, it's priced above several of the budget options on this list, and the credit system means your effective prompt volume depends on how credits map to answers, which the vendor doesn't fully spell out on its marketing pages.

Am I On AI

This one is the simplest tool on the list and it says so itself: it tracks ChatGPT and Google AI Overview, full stop, nothing else. The Pro plan is $100/month for 150 prompts scanned, citation data, and recommendations. Higher tiers (Prism at $349/month, and a GEO Council consulting add-on at $2,500/month) add segmentation and strategy work rather than more engines.

Best for: a solo operator or small business that specifically cares about ChatGPT and doesn't want to pay for Perplexity or Claude tracking they'll never look at. Honest limitation: it's the narrowest engine coverage on this entire list at $100/month, which is a lot to pay for two engines when ZeroRank covers 17 for less.

AthenaHQ

AthenaHQ lists the broadest confirmed engine set of anything in this roundup: ChatGPT, Perplexity, Google AI Overviews, Gemini, Copilot, Claude, Grok, DeepSeek, Meta AI, Mistral, and AI Mode, described as "11+ major AI platforms" with "additional models available upon request." The free Essential tier gives $25 of credit and access to 5 of those platforms (the page doesn't specify which 5, so don't assume ChatGPT-plus-Copilot is guaranteed on the free tier without checking at signup). Starter, at $295/month (or $3,540 billed annually), covers all 11+ platforms with 3,600 credits, where one credit equals one tracked AI response.

Best for: a team that wants one subscription covering essentially every engine a customer might actually use, including the long tail like DeepSeek and Mistral. Honest limitation: $295/month is a real jump from the budget tier of this list, and the free tier's platform selection isn't specified, so you can't assume it matches what you need before you sign up.

Ahrefs Brand Radar

If you already pay for Ahrefs, this is the path of least resistance. Custom Prompts, which lets you add your own branded and category prompts, is included free starting with the Ahrefs Lite plan and up, or $50/month standalone. The AI Visibility Index, a broader product covering roughly 462 million modeled prompts across engines, starts at $199/month with 83 prompts per day and 2,500 checks per month. Ahrefs' own page states "All platforms (Claude available)" for that tier, which reads as confirmation that Claude sits alongside ChatGPT, AI Overviews, Gemini, Perplexity, and Copilot, though the page doesn't spell out whether Claude needs a separate request.

Best for: an existing Ahrefs customer who wants AI visibility sitting next to the keyword and backlink data they already check daily. Honest limitation: $199/month is a meaningful step up from the $50 Custom Prompts tier, and that's before counting whatever an Ahrefs seat already costs you.

Semrush AI Visibility Toolkit / Enterprise AIO

Semrush runs several AI-related products under one umbrella (AI Visibility Toolkit, AI Visibility Index, Enterprise AIO, Enterprise SI), and its public pages reference "213M+ relevant LLM prompts globally" and "ChatGPT (29M+)" as part of that modeled dataset. What we could not confirm from the public pages: a clear list of exactly which engines are tracked at which plan tier, and a self-serve starting price for Enterprise AIO, which is gated behind a demo request to enterprise-marketing@semrush.com. A 7-day free trial exists for the self-serve toolkit.

Best for: a Semrush-centric marketing team that wants to start with a free trial before committing, and that can get specifics through a sales call for the enterprise product. Honest limitation: on pricing and exact per-engine coverage, Semrush's own public marketing pages are less specific than Ahrefs', Otterly's, or ZeroRank's, so budget planning here means talking to sales sooner than with the other tools on this list.

Writesonic GEO

Writesonic bundles AI visibility tracking with its existing AI writing product, pitching "2 billion+ real AI conversations across 8 platforms and 50+ markets." Those 8 platforms include ChatGPT, Claude, Gemini, Google AI Overviews, Copilot, Grok, Perplexity, and DeepSeek, but the Starter plan ($79/month, 50 prompts and 50 answers tracked daily) explicitly names only "ChatGPT, Gemini, and Google AI Overviews." Basic ($199/month) and Growth ($399/month, marked most popular) presumably add more of the 8, but the pricing page does not say exactly which engines turn on at which tier, so treat Copilot, Claude, and Perplexity access as unconfirmed below Growth until you check at signup.

Best for: a content team that wants AI visibility tracking and AI-assisted article creation under one subscription rather than two separate tools. Honest limitation: the entry plan's three-engine list means ChatGPT-only buyers overpay relative to Otterly or ZeroRank unless they also want the content generation features.

Profound

Profound's free Trial plan runs 7 days with 50 prompts daily and tracks three engines: ChatGPT, Gemini, and Google AI Overviews. Everything past that, including Perplexity, Copilot, Claude, DeepSeek, and Exa Search, sits behind the Enterprise plan, which is custom-priced and built around SSO/SAML and dedicated support rather than a published monthly fee.

Best for: a larger brand or comms team that needs ChatGPT and AI Overview visibility now with the option to add every other engine later under one enterprise contract, and that has budget authority to go through a sales process. Honest limitation: there's no public mid-tier. You're either on a 7-day free trial or negotiating enterprise pricing, with nothing published in between.

A few more worth a mention

Scrunch AI (scrunch.com) confirms ChatGPT among the "major AI surfaces" it monitors, alongside Perplexity, Claude, Gemini, and Copilot, with a 7-day free trial, but like Peec, its pricing isn't public and requires a demo. SE Ranking's AI Search add-on ($89/month on top of a base plan starting around $103-129/month) tracks ChatGPT, Gemini, AI Overviews, AI Mode, and Perplexity, but its own pages don't list Copilot or Claude as covered, so if those two matter, look elsewhere on this list first.

How to check ChatGPT manually, no budget required

You don't need a subscription to get a first read on whether ChatGPT mentions your brand. We've written the full method in how to see if ChatGPT mentions your brand; the short version is this. Log out, or use a temporary chat, which OpenAI documents as a session that doesn't read or write memory. Turn off saved memory for any logged-in testing, because a model that remembers you work at a company will answer differently than it would for a stranger. Build a list of 10-20 real prompts, the kind a buyer would actually type, not just your brand name. Run each one three to five times, in fresh sessions, because ChatGPT is non-deterministic and a single run is closer to a coin flip than a verdict. Log what model answered if you can tell, whether web search fired, and whether a citation link appeared alongside the mention. Repeat on a schedule, weekly or monthly, and keep the raw answers, not just a yes/no tally, because the actual wording of a mention matters for deciding what to fix.

FAQ

Do these tools use the actual ChatGPT app, or an API?

It depends on the vendor, and it's a real difference. Peec AI explicitly uses browser automation against the logged-out web interface, which the company argues is closer to what a real visitor sees. ZeroRank and most of the others query models through official APIs, running prompts programmatically rather than clicking through chat.openai.com. An API call and the consumer app can diverge, because the app controls model routing and live search in ways an API call might not replicate exactly.

Can I track ChatGPT visibility for free?

Partially. Profound's 7-day trial and AthenaHQ's free Essential tier both exist, and ZeroRank lets you run a first report before entering a card. None of the free options give you ongoing scheduled tracking at meaningful volume; for that, every vendor here eventually asks for a paid plan.

How many prompts do I actually need to track?

Enough to cover your brand name alone, your brand plus category modifiers, a handful of "best X for Y" comparison prompts, and a couple of competitor-named prompts, across each market you sell into. That's rarely fewer than 20-30 once you add markets, which is why entry-tier prompt limits (15 on Otterly Lite, 50 on Am I On AI Pro) run out faster than they look like they should on a pricing page.

Does Google Search Console show ChatGPT traffic?

No, and that's a separate problem from this one. Search Console only reports Google Search data. If ChatGPT or any other AI engine drives a click to your site, that shows up in your analytics as referral traffic from a domain like chat.openai.com or chatgpt.com, not inside Search Console. Check your analytics referral reports alongside whichever tracker you pick here.

Is a higher price always more accurate?

Not necessarily, and pricing on this list doesn't map cleanly to accuracy. A $39/month usage-based plan that runs your exact prompts daily can tell you more about your specific situation than a $780/month enterprise tier that tracks a broader engine list you don't need. Match the tool to which engines you actually care about and how many prompts you need to run, not to the sticker price.

If you're weighing this purchase against the other half of the AI visibility stack, our AI visibility metrics and KPIs piece covers what to actually measure once a tool like this is running, and best AI visibility tools looks at the category beyond ChatGPT specifically. For deeper dives on two names that come up constantly in this space, see our Profound alternatives and Otterly.AI review posts.